BRETT GRIMES DESIGN
Draft2Digital helps self publishing authors format ebooks, distribute them to digital stores, and easily track sales. While quickly overtaking their competition they wanted to refresh their brand to increase awareness and name recognition. Their product was standing out, why shouldn't the brand?
I helped them create a brand that speaks to transformation from something intangible and organic to something digital and refined. Much like the process of turning a draft into an expertly formatted ebook.
The colors are bold and stand out from the competition, and the brand voice is one of clarity and honesty.
© 2015 • BRETT GRIMES DESIGN